The fonts on a website play a big role in creating that uniformity. Your visitors will invariably concentrate on the text to learn more about you and your brand once they have an overall impression of your website. If you are thinking of getting one for yourself, start with the help of a reliable shared hosting provider who will help you get a website.
It’s crucial to pay attention to your font design when attempting to assemble these design components because of this. There are many resources available for finding good typefaces, but you must ensure that the typeface you select is readable, clear, and just on the edge of being stunning without overpowering the rest of the design.
No matter if your website is a blog, a web store, a portfolio, or the website for a large organisation, choosing the proper font is essential to having a successful website design. We’ve made an effort to simplify this procedure for you so that you can determine which font type corresponds most closely with the spirit of your brand. Here are some factors to think about while selecting the best font for your website.
1. Begin with simple essentials
There are so many factors to consider when it comes selecting website fonts that it may quickly become overwhelming. It is therefore better to start from the very beginning before moving on.
One of the fundamental classifications of font categories asks whether you should choose Serif or Sans. Serif fonts, which are based on the Roman alphabet, are distinguished by a decorative stroke at the end of the letter’s vertical and horizontal strokes.
The most well-known serif typefaces include Georgia and Times New Roman. Particularly among the traditional web-safe typefaces is the Times New Roman font. In general, picking default font types like this one is a good idea because they are frequently easy to read and have been around for a while, so many internet users are accustomed to them. However, if you’d prefer to go bolder, we suggest looking at typefaces like Noe Display, Freight Text, or the Portrait family.
2. Your typography decisions should correspond to your design objective
Your options for typefaces are essentially endless on the web because there are so many distinct typefaces available. While this is beneficial in and of itself, if you don’t know what you want (or don’t want), it may easily become overly complicated. Because of this, it’s crucial to thoroughly evaluate both the goal of your site design and the kind of audience you want to draw in. Next, determine whether the styling of the typeface you are contemplating fits with the overall message you want to give your visitors.
Following the discovery of these fundamental ideas, consider the following further inquiries before selecting your font design:
- What kind of brand are you? Is it serious or casual, for instance?
- What kind of project—if one—is the focus of your website? Is it long- or short-term?
- Do you want to stand out from the crowd and choose a more unusual typeface, or do you want to go for practicality and usefulness and choose one of the web-safe fonts?
- Will your website have more visual elements (graphics like pictures, animations, and videos) or will it largely be made up of long passages of text that are packed with details about your company or its products?
By posing these queries to yourself you will understand or get a general idea of what you want.
3. Select a number of typefaces and order them according to importance
Too much of a good thing in typography can quickly become terrible. Aim for no more than three different fonts when choosing the number of typefaces for your website. Let’s go into further depth about that.
Make careful to incorporate traces of your primary font into your brand logo, if at all possible. When selecting your primary font, you can use more daring font styles, yet ultimately, it depends on your business. We advise researching fonts like Qontra, Ikaros, or Voga.
4. Consider font combinations
When combining various fonts, there are many factors to take into account. Since each typeface has a unique personality, some fonts appear more serious, some look more elegant, while some have a quirkier, more spontaneous feel.
It may work to combine two types with contrasting “moods”; after all, the adage “opposites attract” holds true for typefaces as well. Try contrasting bold font styles with soft, neutral ones. While the latter is ideal for body copy, the former should be used for headlines.
Mixing serifs and sans serifs is another effective combination that is rarely mistaken.
Conclusion
The majority of internet content is still available in text, despite the web being brimming with gorgeous-looking visual design components like motion graphics, art, and photography. In actuality, 90% of website content is written in typography. As a result, the significance of font design must not be undervalued because it can directly affect user experience and, as a result, make or break your website. Always test how your fonts appear on various devices and screen sizes to ensure that your website is readable enough for your users’ complete reading comfort.
